Media Kit

The MPC mark, and the rules that keep it itself.

Everything needed to represent MPC accurately in coverage, research, exchange listings, and partner material — logo files, the colour system, typefaces, and the constraints that apply to all of them.

Downloads

Every asset, in one archive

SVG for anything that scales — print, signage, decks. PNG at 1x/2x/3x for anything that does not. Both archives carry all sixteen files: four shapes across four background treatments.

Usage Rules

What holds the mark together

These are the constraints that keep the mark legible wherever it lands. Anything not listed here as forbidden is fine.

0.5×
Clearspace — 0.5× the mark's height on every side
Clearspace
0.5× the mark's height on all sides
The crystal's facets are thin lines; anything closer starts competing with them.
Minimum size — mark
24px digital · 10mm print
Below this the interior facets close up and the mark reads as a solid diamond.
Minimum size — horizontal lockup
120px wide digital · 32mm print
The wordmark's counters fill in below this width.
Stacked lockup
Use above 96px wide only
Two elements at small sizes lose the relationship the lockup exists to show.

Do not

  • Rotate, skew, or otherwise distort the mark.
  • Change stroke weights or redraw the interior facets.
  • Add shadows, glows, outlines, or bevels.
  • Recolour the mark outside the copper scale.
  • Place the full-colour mark on photography — use a mono variant.
  • Rearrange, resize, or re-space the mark against the wordmark.
  • Set the wordmark in a substitute typeface.
Color

A copper scale, not a copper

Copper appears at four values because paper and a near-black interface need different ones to clear the same contrast bar. Each stop names the surface it belongs to. Click any value to copy it.

Copper Scale

MPC's brand colour, one hue across four surfaces. Never substitute one stop for another: each is the value that clears WCAG AA on the surface it names.

Surface & Ink

Screen surfaces run near-black and cool; print surfaces run paper-white and warm-neutral. Keep the two sets apart.

Accent

Used sparingly and always with meaning attached — never for decoration.

Typography

Three faces, three jobs

All three are self-hosted on the site and licensed under the SIL Open Font License, so they can be used in partner and press material without a licence purchase.

  • Space Grotesk400 · 500 · 600 · 700SIL Open Font License 1.1

    Display — headlines, the wordmark, and figures.

    Mining RWA Issuance Infrastructure

  • Inter400 · 500 · 600SIL Open Font License 1.1

    Sans — body copy and interface text.

    Institutional-grade real-world assets, on-chain.

  • JetBrains Mono400 · 500SIL Open Font License 1.1

    Mono — eyebrow labels (11px, 0.18em tracking, uppercase) and data.

    TSAGAAN TOLGOI · BNB CHAIN · 2026

Trademark

What you may do with the mark

The MPC name and mark may be reproduced unaltered in news coverage, research, exchange listings, and partner material. Any modified, combined, or product-branded use — or any use implying endorsement or a partnership that does not exist — requires prior written permission. Requests go through the contact form on the home page.

Wording pending legal review.